CED 720 - Social Media Content Creation: Skills, Strategy, and Storytelling

This course provides a practical, hands-on introduction to social media content creation, strategy, and digital storytelling across multiple platforms. Participants develop skills in visual communication, short-form video, livestreaming, and the use of analytics to create engaging, platform-appropriate content. Designed for students, entrepreneurs, marketers, and professionals, the course equips learners to plan and execute cohesive social media campaigns, strengthen digital presence, and improve performance and audience engagement.